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What We Do

Our Threefold Path


Seed


Position

→    Cogent growth hypothesis
→    An effective investor presentation
→    Ideal investor profile
→    Support beyond capital
→    Outreach and meeting preparation

Assess

→    Addressable market
→    Product/Market Fit
→    Go-to-Market economics
→    Business scalability
→    Investment readiness


Cultivate


Growth Hack

→    Omnichannel controlled experiments
→    Validated assumptions
→    Optimized pricing architecture
→   Scalable design
→  Insights and learning

Go-to-market

→    Detailed sales strategy
→    A marketing & PR framework
→    A developed trade plan
→    Channel specific customer targets
→    Revenue, velocity, & distribution forecast


Grow


Accountability

→    Weekly accountability calls
→    KPI development & measurement
→    Monthly financial & sales reviews
→    Broker management assistance
→    Monthly strategy review

 

Ecosystem

→    Introduction and exposure
→    Optimal team
→    Implementation support
→    Sourcing and training
→    Pre-call planning


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‘We originally brought TIG on to advise on Sales and Trade Spend related things but very quickly realized that they had value far beyond those topics. They have proven to be an invaluable resource and sounding board in nearly all areas of our business. From headcount and budget, to financial model and investment opportunities. We are very happy to have them on our team!”

Sadie Olsen
Founder, Otto’s Naturals